2020 has pushed video to the front like never before. With everyone stuck at home, brands, creators, and even small businesses are turning to video to connect, sell, and stay visible. But not everyone has the time or the technical skills to edit clips like a pro. That’s where video editing services, especially the new AI-driven ones, step in to save the day.
Below are five tools people in 2020 are already raving about.
1. Magisto
Magisto, owned by Vimeo, has been making noise this year. It uses AI to analyze raw footage and automatically cut it into a polished story with transitions, music, and effects.
Why it’s useful:
- Takes care of edits for beginners.
- Adds licensed music instantly.
- Works well for small businesses making ads or social posts.
Instead of spending hours in complex editors, Magisto feels like having an online video editing service in your pocket.
2. Animoto
Animoto is a big hit among marketers in 2020. It’s cloud-based, so no heavy software needed. Upload your photos, video clips, and text, and it spits out a social-media-ready video.
Features marketers love:
- Templates built for Facebook, Instagram, and YouTube.
- Drag-and-drop timeline.
- Huge library of licensed tracks.
For teams considering outsource video editing services, Animoto is often the quicker, cheaper alternative.
3. InVideo
InVideo has grown fast this year, especially for entrepreneurs and agencies. It’s more advanced than Animoto but still beginner-friendly. With thousands of templates and stock footage, you can whip up promo videos in minutes.
Highlights:
- Templates for ads, intros, and explainers.
- Voiceover support.
- Text-to-video automation.
No wonder so many small brands are skipping freelancers and relying on this kind of online video editing service instead.
4. WeVideo
WeVideo has been around a while but in 2020 it’s seeing a surge in use, especially with schools and remote teams. Being cloud-based, it works on Chromebooks and mobile, which is a lifesaver for students and teachers stuck at home.
Why it’s relevant now:
- Cloud storage and easy sharing.
- Green screen features.
- Collaborative editing.
For companies not ready to hire professional video editing services, WeVideo is a strong middle ground.
5. Clipchamp
Back in 2020, Clipchamp is gaining serious traction. Its web-based editor combines easy trimming with features like webcam recording, compression, and conversion. Perfect for YouTubers and small creators starting out.
Why it matters:
- Free version available.
- Direct export to YouTube or social.
- Simple drag-and-drop interface.
This is the kind of tool that makes people think twice before spending on outsourced video editing services when budgets are tight.
The Bigger Picture in 2020
We’re in a year where video rules attention. TikTok has exploded, YouTube continues to grow, and businesses stuck in lockdown are relying on video for survival. For some, investing in professional video editing services makes sense. For others, experimenting with an online video editing service is enough to stay consistent and visible.
Final Thoughts
The 2020 wave of AI-powered editors, Magisto, Animoto, InVideo, WeVideo, and Clipchamp, has made video creation accessible to everyone. Whether you want to test DIY platforms or stick with outsource video editing services, the point is simple: video is no longer optional. The sooner you adapt, the stronger your message lands.
