Portfolio
Search Engine & Social Media Advertising
Search Engine and Social Marketing That Builds Community
Working alongside a visionary brand, we created a full-scale social marketing program that increased reach, deepened community involvement, and delivered quantifiable results.
Our Approach
We believe impactful search and social marketing combine authentic storytelling, creative execution, and strategic optimization. For this project, our team focused on:
- SEO & Keyword Strategy: Conducted in-depth keyword research and optimized content to improve visibility and search rankings.
- Social Media Campaigns: Built platform-specific campaigns designed to engage communities and spark meaningful interactions.
- Content Planning & Creation: Developed editorial calendars and produced shareable content unique to both search intent and social engagement.
- Campaign Management Tools: Equipped the client with easy-to-use systems for scheduling, monitoring, and scaling campaigns.
- Performance Tracking & Optimization: Monitored KPIs across SEO and social channels, refining strategies to maximize impact.
Through close collaboration with the client’s internal team, we streamlined campaign development, testing, and optimization, ensuring every initiative aligned with the brand’s voice while achieving measurable outcomes.
Why it Worked
This initiative succeeded because of strategic execution, collaborative planning, and a strong focus on measurable results. Together, these elements created a scalable marketing system that continues to strengthen community connections and deliver long-term growth.
Results:
- Stronger follower growth and higher engagement rates across major social platforms
- Improved brand visibility through SEO-driven content and consistent messaging
- Efficient campaign workflows supported by user-friendly tools and processes
- Deeper community connections and loyalty built through active, authentic engagement
